Blog #8 Why Media Literacy matters in your PLN

What is media literacy?

Media literacy refers to a channel for conveying messages (such as audio, Web sites and animation), the crafting of a message for a specific channel, and the effect the media message has on audiences (Trilling & Fadel, 2009, p.66). Based on Julie Smith’s interview, It is also about asking questions about every message, Constant critical and questions about all the media. (Miller, 2021)

Why is it important?

Media has its own language, its own text. People need to know how to use media to write content that is fluent. They need to use the context to effetely produce value and let people understand the content better. So it is important for people to use it and talk about it these days on a daily basis, not just in class. As students need to understand how to best apply the media resources available for learning, and to use media creation tools to create compelling and effective communication products such as videos, audio podcasts, and Web sites. (Trilling & Fadel, 2009, p.66).  


Why is it dismissed?

Media literacy is often dismissed. I think there are two reasons. One is because people often think that only people working in the media production industry need to know how to use media literacy.  (Miller, 2021) So people can only learn from a production class. But now all people are media producers. The second reason is personal bias. People always tend to look at the content that has the same opinion as them and don’t pay attention to the authenticity of the content. Of course, they are even more reluctant to think critically about materials that they disagree with.


Why should you aim for varied views but the factual consensus in your PLN?

Having a factual consensus in PLN is to establish a fair and open platform, and also establish a diverse and inclusive environment for the audience, they can honestly express their opinions. It does not matter whether there are different statements in PLN, and it does not matter whether the source of the statements is true. The important thing is that we can understand different viewpoints and understand why people have different viewpoints. Through critical thinking, people will not be hoodwinked or bamboozled because they don’t know diverse viewpoints.

References:

Miller, Jesse. (2021). EDCI 338-MEDIA LITERACY with JULIE SMITH. YouTube. https://www.youtube.com/watch?v=57r3-aEnci0&ab_channel=MILLER

Trilling, B & Fadel, C. (2012). Digital Literacy Skills. Media Literacy Chapter 4, pp. 66. https://learning-oreilly-com.ezproxy.library.uvic.ca/library/view/21st-century-skills/9780470475386/fade_9780470475386_oeb_c04_r1.html#h2

4 Comments

  1. jiaqiz

    Hi Kewen,
    I like how you put everything about media literacy. As I read your content, my understanding of it gets more better. As I was learning about media literacy, I noticed that it is a kind of critical thinking that help people to understand, envaluate, and conceptualize media content. As such, there are various factors that determine how people conceptualize media content. These include culture, political affiliation, religion, and level of education. The differences in media literacy can often result to conflict. For example, those who have more media literacy tend to weaponize their knowledge to attack those with limited literacy. What is the solution to this conflict? As you stated, the answer is having a factual concensus. Thank you for this.

  2. aidan

    Hi Kewen,

    What you had to say about people thinking only those in media production need to have media literacy skills is spot on. So often times people would just associate the skill with design but in reality its so important for everybody to utilize this skill. Especially in an era when there is such an overwhelming amount of information its important that we can discern what is real and what is fake news. If everyone had media literacy skills there would be much less of an issue on sites like twitter and Facebook that proliferate and spread so much misinformation daily.
    This also relates to what you said about how people don’t really look at info with differing opinions to their own which certainly affects media literacy aswell.

    Great blog!

    Aidan.E

  3. norman00

    Hi Kewen ,

    Thanks for sharing your blog post 8. As you mentioned, social media has become a popular way for people to relax, as well as a source of opportunity and challenge. It may help you to follow some academic accounts if you’re looking for a job, which will teach you how to find one. Our use of social media also presents a challenge, as people may react negatively to what we post, and the best way to resolve this issue would be to change how we say something.

  4. yufeili

    Hi Kewen,
    I appreciate your blog very much because you clearly mark each question and make the answer to each question very clear so that readers can easily see. And you used the reference in the first question to make your blog more convincing. And you have a good combination of your own language and your own opinions to make your blog easier to understand.

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